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iPad POS | Social Media iPad

Social Media: The New Way to Communicate

As you walk down the street what is the first thing you notice? Mobile devices everywhere with people looking down, unengaged with their surroundings. Many are frustrated that technology has taken over people’s engagement and even possibly their ability to communicate. However, as a business owner it is important to...

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iPad POS | Social media

5 Tips to Improve Your Business’s Social Media Strategy

Social Media offers an incredible platform for targeting perspective and repeat customers with offers, specials and general news about the services your business can provide. Since 73 percent of adults have some sort of social media account according to, failing to target these potential customers is a recipe for...

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iPad POS | Preparing your Restaurant for NYE

Prepping Your Restaurant for New Year’s Eve

Half of all adults celebrate the holidays by dining out with friends and family. Restaurant owners rely on the revenue generated from this significant uptick in business. New Year’s Eve dining is a big part of that equation. Make sure your restaurant is prepared with the following tips to line...

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iPad POS | Franchise Guide to the Holidays

Franchisee Guide to the Holidays

The holiday season can be a make or break time for most consumer based small businesses. This includes restaurants, grocery stores, retailers and of course, franchise enterprises. Franchise owners face a unique set of challenges since they may need to create a marketing plan that can work effectively across multiple...

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iPad POS | Holiday Marketing

Holiday Marketing Tips

According to Entrepreneur, 20 to 40 percent of yearly sales for small and mid-sized retailers take place within the last two months of the year. How will you get the most out of holiday season shopping? The answer lies with savvy marketing. This is the time of year to show...

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iPad POS | Retail environment shopping carts

How to Create a Retail Environment that Sells

Over 70 percent of all purchase decisions are made in-store. What this widely quoted statistic means is—environment counts. Retailers do well by creating a pleasant atmosphere where shoppers feel comfortable enough to linger, enjoy browsing and ultimately, make purchases. Here are 5 essential elements of putting together a retail space...

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iPad POS | Back-to-school shopping

Prep Your Store for Back-to-School Shopping

The back-to-school shopping season is here, with revenue potential of £67 billion, according to Go Digital Marketing. That’s the highest you’ll see all year, after the winter holiday blitz, and the Wall Street Journal reports that this year’s spending will go up 3.5% lucky for you, most back-to-school shoppers still seek...

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iPad POS | Late summer specials for grocery

How to Market Late Summer Grocery Specials

Summer weather encourages customers to get out and enjoy themselves—or stay home and entertain. Make sure your grocery store is well-stocked with summer favourites that accommodate both. Here’s what’s in season now and how to market it so that your baskets sell out—well before the fruit flies come in. Picnic...

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iPad POS | The DOs and DON'Ts of social media etiquette for businesses

Social Media Etiquette for Businesses

A social media presence is more than helpful for today’s businesses—it’s imperative. Platforms like Facebook, Yelp, YouTube and Twitter can expand your reach, reflecting your brand’s personality, uniqueness and sometimes, lack of professionalism. Here are some major DOs and DON’Ts of social media etiquette to help keep your business from...

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